The Digital Strategies Intern will work with the team to format and develop the content on conservation.org and enhance conservation.org webpages with links and supporting material. This position will gain an understanding of CI's content management system, search engine optimization, and other digital technology strategies. Opportunities for technical training include Sharepoint, Convio, Google Analytics & Adwords programs, and Omniture Hitbox software. This intership is a volunteer, unpaid position
RESPONSIBILITIES:
CI has recently completed a major redesign of our website and online presence in addition to moving to a new content management system. The intern will produce and optimize legacy press releases and feature stories for the new website, ensure link-rich and searchable web content, format and prepare accompanying photo materials, and work with team members to improve web measurements including search functionality and daily traffic on conservation.org. Other opportunities may be available as time and organizational needs allow.
Specific tasks include
-
Reviewing, editing and formatting web content, including standardizing file naming conventions and page formatting
-
Optimizing searchability and richness of web pages throughout the site
-
Editing photos and incorporating these photos into conservation.org content via CI's content management system
- Working with Digital Strategies team to develop and implement an inline linking system and updating links to correspond with new conservation.org content
QUALIFICATIONS:
Education/Experience: Some College/1 year
Required Skills:
-
Interest in web development and/or interactive web technologies
-
Excellent written communication and attention to detail
-
Experience with Photoshop
-
Knowledge of HTML
Preferred Skills:
Journalism or editing experience
APPLICANTS SHOULD SEND: Cover letter and resume