Celebrating the Colors of Brazil: CI & Havaianas - Conservation International
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Celebrating the Colors of Brazil 

 
 
Warm weather. Flip Flops. The beach. We love our oceans, but did you know that the oceans do far more than lap at our toes and help us relax?
CI and Havaianas Team Up to Protect the Abrolhos 

A percentage of each pair of Havaianas you buy goes to expanding and protecting the Abrolhos Marine Protected Areas system. Find out more about this beautiful region »

These incredible oceans face threats from multiple sources – overfishing, sedimentation and climate change to name a few. That's why Conservation International (CI) and Brazilian brand Havaianas are working together to protect the world's marine ecosystems we all depend on – and to spread the word about their importance to ocean lovers worldwide.

LEARN MORE: Discover the Abrolhos Seascape


A Partnership Benefiting People and the Sea

In order to make ocean conservation meaningful to new audiences both in Brazil and around the world, CI and Havaianas are launching a new collection of sandals (flip-flops) that will spotlight the diversity of Brazil’s marine ecosystems – and feature fish and coral reefs.

TAKE A LOOK
Check out the new CI branded Havaianas' sandals.

Seven percent of the sales profits from every special sandal will go to finance marine conservation work on the Abrolhos Seascape, off the coast of Bahia state in Brazil.


Half of Brazil's People Live Near the Coast

And thousands more live scattered throughout the Abrolhos region. Everything CI is doing is developed in partnership with local communities and Brazilian leaders, and is designed to make sure that the people who live in Abrolhos – and all along Brazil's coast, and across the blue planet we call home – can benefit from the bounty of a healthy sea.

READ MORE: Open Your Eyes to Coral


The Wonder of Abrolhos

The Abrolhos region's coral reefs are the most unique and biologically diverse in the southern Atlantic, including mushroom shaped reefs ("chapeirões"), exclusive brain coral species and valuable reef fish like groupers and snappers. Amazing humpback whales also shelter here during Antarctic winters to mate and give birth.

FEATURE: An Eye on Abrolhos

 
It would be impossible to tell the story of this partnership, and this region, without showcasing some of the incredible people, places and creatures it harbors. Our new Abrolhos gallery does just that.
 
Explore the rich marine life of Brazil’s Abrolhos Region - and the fishing communities whose livelihoods depend on its continued abundance.
 
 
 
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Facts about the ocean
  • The oceans absorb heat and climate-changing carbon, helping to regulate our climate
  • provide the oxygen for four-out-of-every-five breaths we take
  • provide the basic materials for medicines that fight heart disease and cancer
  • Generate people's income through fishing, shipping and recreation
  • sustain the wetlands and mangroves that buffer us from storms
  • And provide the fish (and other proteins) that feed one-in-four people in the world